The 5 Biggest Mistakes Most People Make When Selling on Social Media
If you’re reading this, it’s most likely you’re using social media in your business right now, which I think is like 99% of the world's population, right?
In this episode, I’m sharing the five biggest mistakes that I notice most people are making when they’re selling on social media.
If you want to attract your customers, nurture them so they become qualified leads and invite them to work with you, you’ll want to listen to this episode so you can avoid or fix these mistakes.
1. Treating all platforms the same
In order to be successful on social media, you don't need to be on all social media platforms. I knew that social media is the easiest way to connect and convert my audience into paying customers to gain sales. I only picked one platform to grow to six figures and I gave content that audience needed to hear.
2. Confusing your audience
You are being incongurent with the content that you are putting out. When you confuse, you lose. When you confuse people, people don't buy. They just move on to the next thing.
3. You are only selling or you are only posting value
I can't tell you often you need to sell but I can tell you that if you are not seeing results, something is probably not right with the way you are selling. How do I strike that balance? I like to teach my clients how to sell and give value at the same time. You won't see results if you are only doing one.
4. Spray and pray
You are just saying the same thing over and over again and praying that it will work. If you are constantly doing a new thing every single time, it will be hard to see results.
5. Not being social
As an introvert, I go through a love/hate relationship with social media. You have to be social but you don't need to be an extrovert.