
Welcome to Master the Sales Game
I’m Susan, the Business Sales & Success Coach for you, established & ambitious entrepreneur ready to grow your business & achieve consistent $10K+ income without spending your whole life IN your business.
If you’re struggling to consistently convert sales calls to paying clients without feeling pushy or salesy, I’ve got your back.
If you want to make consistent $10K – $20K income without spending double the time, I can help.
Episode 76 – Key Differences Between Hot, Warm and Cold Leads
In today's episode we’ll talk about the three different types of leads for your business and why it’s important that you don’t approach them in exactly the same way and understand the differences to see more strategies, more customers and more sales coming. This...
Episode 75 – How to Create Mental Market Share and Start Selling in a New Authentic Way
In today's episode we’re diving into how to understand your client, because the sales game is a numbers game. Without understanding your potential clients and their needs at a deep level, you miss out on sales, but more importantly helping your customers solve...
Episode 74 – Top 5 Marketing/Sales Trends to Grow Your Business in 2021
In case you’re ready for 2021 and looking for new trends and strategies to make the most of your business efforts, you’ll want to stay tuned! There’s 5 trends that I don’t see going away. In fact, I am predicting that they continue to take front stage for the...
Episode 73: Clubhouse: The Exclusive Invite Only Social App and 5 Strategies to Use it to Grow Your Business
Hearing talk about Clubhouse social app and not sure what it’s all about or how to best use it to grow connections and your business? If you want to grow your business, your sales and reach your customer, this episode is for you. I’m talking about the new Clubhouse...
Episode 72: Content Marketing Systems to Create, Plan and Share Key Content on Social Media
Do you recognize how powerful social media can be, not only for sharing your content, but ultimately convert those people who are listening and watching your content and turn them into paying customers. Today's episode is very special, as it brings you tips,...
Episode 71: Irresistible Lead Magnets to Get More Leads and Convert to Paying Clients
How can you attract ideal clients without having to convince them or feel like you’re manipulating or bothering them? 2 words: Lead Magnet. This simple tool helps build connections and position you as a trusted authority. It lets your dream clients put up their...
Episode 70: How To Be Excited About What You’re Offering
Do you love what you do? Is it possible to do work you love and create offers you love? Yes, it is! But I know sometimes, you can lose excitement for what you’ve created. Let’s answer these questions today in order to be able to serve our customers in the best...
Episode 69: Using Facebook Groups to Get Paying Clients
In today's episode we’ll talk about a marketing strategy that’s extremely useful for building sales and relationships with your potential customers. Now Facebook Groups aren’t new, but they are still a powerful way to connect and convert with clients. I’m talking...
Episode 68: 5 Essential Keys To Creating Your Irresistible Offer
What do you think about offers? What makes an offer go from ho-hum to irresistible? Offers are a fundamental part of any sales process because it is your offer that generates paying customers and clients for your business! When we're thinking about an irresistible...
Episode 67: 3 Biggest Reasons Why Your Launch Flops
After two decades launching a variety of products and services from my corporate career, and now doing it in my business for myself, as well as for clients, I noticed 3 big mistakes happening over and over again. The thing that you want to launch, regardless of...
Episode 66: 3 Biggest Pricing Mistakes You May Not Know You’re Making
Behind the dreaded “I can’t afford it”, the next most popular question I get asked is “what should I charge?” Do you feel like you’re doing everything right, your packages and products are incredible, but price is still a topic that scares you or confuses you?...
Episode 65: 3 Reasons Why People Don’t Buy
No matter what you sell, there will be objections. Your most important job as the business owner or the seller is to sell! But if you don’t have the skills yet, what’s the most important thing for you to know? By addressing only 3 specific things, you can remove...
Episode 64: Holiday Sales Planning
If you’re thinking about taking advantage of holiday sales to be as successful as possible while also helping your audience, stay tuned to today’s episode. We’re talking about something I see happening every year. We often leave important things to the last...
Episode 63: The Foundation For All Great Authentic Sales
Have you ever thought about the difference between inauthentic sleazy sales and an authentic sale? Is it the process or product that we are selling? Is it how we negotiate? We all know what it feels like when someone isn’t authentic when selling, but do you know...
Episode 62: A Simple Way To Sell That Captivates Attention
If you’re struggling to stop feeling salesy and like you need to be a master at content, you need to understand that the vehicle of how you create content is really not that important. It is important to think about how we can make our customer connect not only...
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