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Aired on July 12, 2022
Episode 153
Key Strategies to Get Clients Saying YES More Frequently
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Unlock the power of persuasion and watch "I'll think about it" turn into "Yes, let's do it!" Understand your client's needs, build trust, articulate value, overcome objections, and create urgency. It's not just about making a sale – it's about delivering real value. Ready to see more positive responses?

Key Strategies to Get Clients Saying YES More Frequently

Are you tired of constantly hearing "I'll think about it" or "Let me get back to you" from potential clients?

Getting clients to say yes can be challenging, but with the right strategies, you can increase your conversion rate and see more positive responses.

Understand Your Client's Needs and Pain Points

To get clients saying yes, it's key to understand their needs and pain points. When you can clearly articulate the problems they are facing, it becomes easier to present your solutions in a compelling way.

Conduct thorough research

Before meeting with a client, take the time to research their industry, company, and the challenges they may be encountering. The more you know about their situation, the better equipped you'll be to offer relevant solutions.

Ask probing questions

During your interactions with clients, ask open-ended questions to uncover their pain points and goals. This will help you tailor your offerings to address their specific needs, making it more likely for them to respond with a yes.

Build Trust and Credibility

Clients are more likely to say yes when they trust you and believe in your expertise. Gaining trust and credibility should be a priority in all your client interactions.

Share success stories

Highlight past successes and case studies to showcase your track record. When clients see evidence of your ability to deliver results, they are more likely to have confidence in saying yes to your proposal.

Provide valuable insights

Offer valuable industry insights and expertise to demonstrate your knowledge and understanding of their challenges. This positions you as a trusted advisor rather than just a salesperson.

Clearly Articulate the Value You Provide

Clients need to see the value in what you're offering in order to say yes. Clearly articulating the value you provide is essential in securing their commitment.

Focus on benefits

Instead of just listing features, focus on how your offering will benefit the client.

  • Will it save them time?
  • Make them more efficient?
  • Increase their revenue?

Paint a clear picture of the positive impact your solution will have on their business.

Use storytelling

Weave compelling stories into your presentations to illustrate how your offering has made a difference for other clients. Stories create an emotional connection and make the value more tangible for the client.

Overcome Objections Proactively

Objections are inevitable in sales, but how you handle them can make all the difference in getting a yes from your clients.

Anticipate objections

Put yourself in the client's shoes and anticipate potential objections they may raise. Address these concerns proactively in your pitch to alleviate any hesitations.

Provide evidence and rationale

When addressing objections, provide evidence and rationale to support your points. This demonstrates that you've thoroughly considered their concerns and have credible responses.

Create a Sense of Urgency

Creating a sense of urgency can prompt clients to make a decision sooner rather than later. By showing that there are immediate benefits to saying yes, you can increase the likelihood of a positive response.

Limited-time offers

Offering limited-time promotions or incentives can motivate clients to act quickly. Whether it's a discount or a bonus service, creating a sense of urgency can tip the scales towards a yes.

Highlight potential losses

Illustrate the potential losses or missed opportunities if the client doesn't take action. By highlighting what they stand to lose, you can nudge them towards a decision in your favor.


Getting clients to say yes doesn't have to feel like an uphill battle. By understanding your client's needs, building trust, articulating value, overcoming objections, and creating a sense of urgency, you can increase the frequency of positive responses. Remember, it's not just about making a sale – it's about delivering real value to your clients.

When you focus on helping them achieve their goals, the yeses will naturally follow!

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Biggest Takeaways:    

  • The best way to become a market of one is focus on your key differentiating benefits.
  • The missing belief that stops you from getting a sale.
  • Create buying opportunities and stop trying so hard to sell.
  • Using referrals strategically instead of a more laid back, responsive business strategy.
  • You’re creating an experience when people buy from you.
  • Once you have something that makes sense for you, just put it on autopilot.
  • Your best clients will attract your other best clients.
  • The only limit to opportunity is your imagination.
  • See what’s working and keep using that until it doesn’t.
  • It’s called social media for a reason.
  • People buy from people.



  • The very first thing you need to think about – 5 Simple Strategies [02:01]
  • How to get more Clients using Networking [05:53]
  • How to get more Clients using Social Media [10:32]
  • Why you struggle to get the ideal client – Across the board on Customer Behavior [15:24]


🎙 Previously Episodes Mentioned on This Episode and Powerful Resource Episodes:


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