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Aired on October 27, 2020
Episode 65
3 Reasons Why People Don't Buy
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No matter what you sell, there will be objections. Your most important job as the business owner or the seller is to sell! But if you don’t have the skills yet, what’s the most important thing for you to know? By addressing only 3 specific things, you can remove 99% of the objections that will actually surface. If you’ve worked in other programs and they’ve given you all of these scripts, templates, formulas and different ways to overcome objections, but you’re still struggling, perhaps you don’t understand one of the three things that is actually holding your ideal clients back from being able to say confidently yes.

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Biggest Takeaways:

  • 3 reasons that have nothing to do with the features or price of your products and services, but stop your ideal clients from buying from you.
  • Why you could be the reason they’re not buying
  • The best way to become a market of one is to stop focusing on all the features and to really hone in on the key benefits.
  • The missing belief that stops you from getting a sale
  • Create buying opportunities, that’s what matters.
  • What to do when they’re not ready to buy, yet




Be sure to tag me on social @susanmcvea and share your story with me!

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