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I’m joined by speaker, podcast host and Hay House author talking all about marketing, specifically marketing campaigns. Nikki Nash is the marketing mentor who helps you get more dream clients & become the go-to industry expert. We pulled back the curtain talking about the good and bad of marketing including how sales and marketing need to work together to create maximum impact and harmony for your campaigns!


Ready to understand the exact framework of a good marketing campaign and how to apply this in your business today? Let’s get started!


Biggest Takeaways:

  • Every business is not the same, that’s why you must plan a strategy aligned to your own business.
  • Always start with the end in mind: where you want to be and what are your goals.
  • Marketing is about how you attract your dream customers.
  • What is your client/customer journey in your business?
  • Start thinking about what success looks like.
  • Think about where you are now and the steps to reach your goals.
  • Make the steps as simple as possible.
  • You have to be aligned with the things that you do in your plans and business
  • Think like a mad scientist: What works and what doesn’t work. It is about figuring out the exact equation that will work for you



  • How it started [01:12]
  • Marketing: a twist on the regular definition [06:45]
  • The 5 Pieces of a Marketing Framework [09:39]
  • Case Study: A Digital Store Example and the main mistakes that business owners make[13:56]
  • How Marketing can help you to balance who you are and how you do business [20:51]
  • Important Insights About Sales and Marketing that can help you gain more impact in your area of expertise [23:48]
  • The biggest marketing campaign mistakes [25:46]
  • Get more dream clients masterclass [36:57]
  • How the story continues [38:36]

Connect with Nikki Nash:

The Market Your Business Podcast:




Also, take a look at related episodes and resources I mentioned to help you 🎙️ Listen Now:

Episode 10 – Mastering The 7 Critical Steps Of Your Sales Process 

Episode 96: The Single Biggest Lie You Need to Stop Telling Yourself Right Now

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Sponsored by:

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Resources to Help You Master The Sales Game!

They are the perfect companion to my Master The Sales Game podcast, so you can take the next step to getting more of those sales 😊


  1. Selling to Her – grab my quick assessment to figure out how well you’re currently selling to women as well as how to get my help to close the gaps! Grab your copy now.
  2. 6-Figure Blueprint – With this blueprint, learn the 3 simple proven ways to get calls booked so you can generate clients on demand! Make those $10K+ income months a reality and leave the struggle, overwhelm and burnout behind. Grab your free copy now.
  3. Turn “I Can’t Afford It.” Into “Sign Me Up!”Overcome price objections to get more sales, more paying clients and turn those Nos into Yeses! Grab your free copy now.
  4. Top 5 Secrets To More YES’es – Get the exact same secrets I’ve only shared with my premium VIP 1:1 clients paying multiple 5 figures. Learn how to turn connections into conversations and conversations into a waitlist of dream clients. Grab your very own copy and start hearing more YES’es on your sales calls.

Join Sell With More Ease:

If you’re done with wasting time on tire kickers and desire to increase the closing rate on your sales calls and get your dream clients to work with you so that you can grow and scale your business faster than you ever have, click here to join the waitlist for Sell With More Ease and be the first to know when doors open!


Send me your burning questions:

Send me your questions and I will profile you here on an upcoming show.


Find out more about me here:


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