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Aired on May 18, 2021
Episode 94
How to Get Your Next 100 Leads Even If You Are Pivoting or Starting From Zero
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Embrace the change, identify your audience, and craft a unique selling proposition. Leverage digital marketing, network, and offer irresistible incentives. Measure your efforts, adapt and track your success. Starting from zero? No problem! With these strategies, you can confidently attract your next 100 leads. Remember, every step is part of the journey towards success. \ud83c\udf08\ud83d\udcaa", "human_post_html": "

How to Get Your Next 100 Leads Even If You Are Pivoting or Starting From Zero \ud83e\udef0

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Starting a new business or pivoting your current one can feel like a daunting task, especially when it comes to generating leads. But fear not! With the right strategies, you can attract your next 100 leads, even if you're starting from scratch or making a major shift. Let's dive into some effective tactics to get you there.

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Embrace Your Pivot or Starting Point \ud83c\udf1f

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Acknowledge the Change

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First things first, accept the change. Whether you're starting anew or pivoting, understand that your lead generation strategies might need a fresh approach. Embrace this new direction with an open mind and readiness for new opportunities.

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Identify Your Target Audience

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Who is your ideal customer now? Pinpoint their needs, desires, and online hangouts. This understanding is crucial for tailoring your lead generation efforts effectively.

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Craft Your Unique Selling Proposition (USP)

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What makes your new offering stand out? Define the unique value you bring to potential leads. A strong USP is key to attracting and retaining those next 100 leads.

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Leverage Digital Marketing Strategies \ud83d\udcbb

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Build a Strong Online Presence

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Create a sleek, SEO-optimized website and be active on social media platforms where your target audience is most present. This online presence is vital for showcasing your expertise and connecting with potential leads.

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Content Marketing

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Produce and share valuable content like blog posts, videos, or infographics. This content should address your audience's challenges and be distributed across various platforms to draw in organic traffic and establish your industry authority.

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Email Marketing

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Start growing an email list immediately. Use lead magnets or special offers to encourage sign-ups, allowing you to communicate directly with potential leads.

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Network and Collaborate \ud83e\udd1d

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Join Relevant Communities

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Get involved in industry-specific forums, LinkedIn groups, or Facebook communities. Offer insightful contributions to build genuine connections and broaden your reach.

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Collaborate with Influencers

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Team up with influencers or industry leaders. Their endorsement can provide access to a larger, engaged audience and boost your credibility.

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Offer Irresistible Incentives \ud83c\udf81

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Free Resources

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Give away valuable resources like e-books or toolkits for free. This can entice potential leads to share their contact info and join your sales funnel.

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Limited-time Offers

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Create urgency with exclusive, time-sensitive deals for early birds. This tactic can prompt leads to act quickly and engage with your business.

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Measure and Adapt \ud83d\udcca

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Track Your Efforts

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Use analytics to monitor the success of your lead generation strategies. Focus on the most effective channels and refine your tactics as needed.

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A/B Testing

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Try different methods to see what resonates with your audience. Test various calls to action, email subject lines, or ad copies to find the most effective approach.

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Conclusion

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Starting from zero or pivoting doesn't mean you're at a disadvantage in lead generation. By embracing your new path, using digital marketing, networking, offering great incentives, and continuously adapting your strategies, you can confidently attract your next 100 leads. Remember, every step is part of the journey towards success.

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Biggest Takeaways:

  • Make a list of problems that you know your people, people around you, past clients, current clients, people in the market are talking about, AND you also solve.
  • It has to be that intersection where it’s something that people are struggling with, but also something that you are interested in solving.
  • Your business needs to make money.
  • We’re talking about qualified leads.
  • Quality is just as important if not more important than quantity.
  • My 5 step framework makes sure you’re attracting the best leads for the offer you sell.

 

Highlights:

  • Step number #1 to get your Next 100 Leads [03:29] 
  • Step number #2 to get your Next 100 Leads [07:28]
  • One thing that people constantly are worried about or needing help and support with [09:01]
  • Step number #3 to get your Next 100 Leads [10:57]
  • Step number #4 to get your Next 100 Leads [13:11]
  • Step number #5 to get your Next 100 Leads [14:28]

 

Want to dive deeper and get access to a training all about getting your next 100 leads? Normally it’s $197, but right now it’s 100% FREE (Plus! James is walking through it LIVE May 17-20). Grab a spot over here: https://www.susanmcvea.com/BBD

 

Also, take a look at the episodes and resources I mentioned to help you to come up with possible ideas for your offer🎙️ Listen Now:

Episode 91 – Selling Once for Ongoing Monthly Recurring Revenue

https://www.susanmcvea.com/s1ep91

Here are 3 exact strategies to stop hearing “I can’t afford it” on sales calls. Grab a copy of your FREE guide that turns “I can’t afford it” into “Sign me up!”: https://get.susanmcvea.com/f/pricingobjectionfreebie

Struggling to clearly hear God’s voice? What if it’s because you don’t know how God speaks to you? Finally learn exactly how God talks to you, with your own unique language: https://get.susanmcvea.com/f/7-languages-of-god

 

Need consistent leads?

Before you spend more hours on any social media platform, make sure you know how to generate consistent leads on demand. Don’t get trapped spending hours with little to show for your efforts or talking to tire kickers who have no intention to buy from you! In 5 days you’ll know exactly what you’re offering, who your best buyer is and what they are actually buying so you can create a never ending supply of leads.

The best part? You can grab yours for a limited time only $7 instead of $97! 💥www.susanmcvea.com/consistentleads

Sponsored by:

Sales Mastery Society: Want to close $18K+ contracts just like my clients? Join my exclusive inner circle of ambitious, driven entrepreneurs wanting to master their sales, create more impact and help more people with their business. Learn more about my 4 step framework and repeatable sales system that helps you attract, convert and retain more clients over here. 👉🏼 www.salesmasterysociety.com

Resources to Help You Master The Sales Game!

They are the perfect companion to my Master The Sales Game podcast, so you can take the next step to getting more of those sales 😊

 

  1. Selling to Her – grab my quick assessment to figure out how well you’re currently selling to women as well as how to get my help to close the gaps! Grab your copy now.
  2. 6-Figure Blueprint – With this blueprint, learn the 3 simple proven ways to get calls booked so you can generate clients on demand! Make those $10K+ income months a reality and leave the struggle, overwhelm and burnout behind. Grab your free copy now.
  3. Turn “I Can’t Afford It.” Into “Sign Me Up!”Overcome price objections to get more sales, more paying clients and turn those Nos into Yeses! Grab your free copy now.
  4. Top 5 Secrets To More YES’es – Get the exact same secrets I’ve only shared with my premium VIP 1:1 clients paying multiple 5 figures. Learn how to turn connections into conversations and conversations into a waitlist of dream clients. Grab your very own copy and start hearing more YES’es on your sales calls.

Join Sell With More Ease:

If you’re done with wasting time on tire kickers and desire to increase the closing rate on your sales calls and get your dream clients to work with you so that you can grow and scale your business faster than you ever have, click here to join the waitlist for Sell With More Ease and be the first to know when doors open!

 

Send me your burning questions:

Send me your questions and I will profile you here on an upcoming show.

 

Find out more about me here:

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